The Power of Email Marketing: Featuring Social Media Engagement

This presentation will provide a deeper look into the importance and effectiveness of why email marketing with social media engagement can drive action. At the heart of small business marketing are the campaigns that drive action – collections of marketing activities that help a small business or organization to achieve its goals and objectives. Newsletters and Announcements have become a core component of those campaign choices. Email is more important than ever – to the communication efforts of businesses and nonprofits everywhere; and to the customer, donor, client or supporter of those organizations. This session will reveal some simple but effective best practices and considerations for the small business or nonprofit seeking to make their email newsletters more effective

Speaker(s): Marie Semple/The ProspectFinder

Pre registration is required.

Fee: $ 15.00

check or money order mailed to: SBDC at Kean University, 1000 Morris Ave., Willis 301, Union, NJ 07083 (No cash will be accepted)