Retailing 101

Every time someone enters your store, you have a captive audience seeking a rewarding shopping experience, a solution for a problem, and the ‘perfect purchase.’ Whether competing against ‘category busters’, discount dollar stores, online retailers, or the competitor across the street, your pace for innovation, differentiation, and reinvention will affect your future.

This program helps retailers customize strategies related to their store environment and employees. Your first best customers, your employees, impact every single transaction. Deliver an amazing customer experience and you’ll be rewarded with the repeat and referral business you need to achieve your goals.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group