TikTok Tactics for Small Businesses

TikTok has exploded in popularity, with an estimated 1 billion active monthly users. And while TikTok is a popular platform with the Gen Z crowd, its user base is steadily aging up, with users spanning all generations. But is TikTok the right platform for small businesses? This webinar will cover TikTok's meteoric rise in popularity and demonstrate how small businesses can leverage the power of this platform to increase brand awareness, find and create trending content, and develop a successful TikTok marketing strategy.

Speaker: Robbie Parks, Business Advisor for University of Georgia SBDC