Essentials of Intellectual Property (IP) and Trademark Protection

Description:

Join us for an insightful webinar designed for entrepreneurs, business owners, and anyone interested in the essentials of intellectual property (IP) and trademark protection. In today’s rapidly evolving marketplace, safeguarding your innovative ideas is crucial for maintaining a competitive edge.

During this one-hour session, our expert speaker will guide you through the following key topics:

1. Introduction to Intellectual Property:

2. What type of entity will own the intellectual property.( i.e.  LLC , inc. sole proprietorship…)
   

o What is intellectual property? o The different types of IP: patents, copyrights, trademarks, and trade secrets. o Copyright and content. o The importance of IP in business and as an asset of value, both domestic and foreign.

3. Understanding Trademarks: o Definition and purpose of trademarks. o The role of trademarks in creating source identification for brands. o Types of trademarks: standard character marks and design or stylized marks.
4. The Trademark Registration Process: o Step-by-step guide to registering a trademark. o Common pitfalls to avoid during the registration process.
5. Enforcement and Protection: o How to monitor and enforce your trademark rights. o Strategies for dealing with potential infringement and the purpose of “cease and desist letters”. o The importance of maintaining your trademark registration.

Instructor: Ronald Beinstock, Esq.