Lean StartUp Program - Spring 2017 - Orientation Meeting

Topic: Business Basics
Thursday, April 06, 2017 1:00 PM to 3:00 PM

The Lean Startup Methodology, developed by Silicon Valley entrepreneurs Steve Blank and Eric Ries has been adopted at Stanford, Columbia, Caltech and many other universities as well as corporations, government and business organizations, and the National Science Foundation

Lead Instructor: Dr. Suresh U. Kumar. A 5-time Inc. 500 ranked serial entrepreneur, Dr. Kumar is currently the Chief Strategy Officer at Sillicon Valley based multinational technology conglomerate 8K Miles Software Services Inc. The firms he founded include NexAge Technologies USA Inc., Green Earth LLC, and Universal Venture Works LLC. Dr. Kumar has served as a mentor for the Innovation and Entrepreneurship program at the Eugene Lang Entrepreneurship Center at Columbia Business School and The Indus Entrepreneurs (TIE).

The Lean Startup Program offered by NJ SDBC at Rutgers University has been carefully curated from multiple sources and will be conducted in a "flipped classroom" format that allows more time to discuss practical applications of the concepts. Attendees will be part of small problem-solving teams that include a mix of business owners, entrepreneurs, and Rutgers business students.

The program includes 5 three-hour sessions:

Session 1 - How to recognize and act on opportunities
Session 2 - Testing your idea using the customer development methodology
Session 3 - Turning the idea into a minimum viable product (MVP) and a working business model
Session 4 - Knowing your market and your competition
Session 5 - The art of selling

Who should attend:

Existing business owners seeking new ways to grow
Early stage entrepreneurs with a new business or product idea
Anyone interested in learning cutting edge methods for starting up a business and implementing new ideas

Orientation: Thursday, April 6, 2017, 1-3pm, All participants are required to attend the orientation where a course syllabus, a textbook and other handouts will be given out.
Sessions 1-5: April 27, May 4, 11, 18, 25, 2017, 1-4pm
Location: Rutgers Business School- North Tower, Livingston Campus, 100 Rockafeller Rd, Room 4095, Piscataway, NJ 08854
Cost: $250 (includes five days of training and materials)

Speaker(s): Suresh Kumar, Elayne P. McClaine

Pre-registration required
Enrollment is limited…register now!
Register and Pay Online: https://www.eventbrite.com/e/lean-startup-for-small-businesses-program-spring-2017-april-may-tickets-31996790261
Email: njsbdcnb@business.rutgers.edu
Call: 848-445-8790

Fee: $ 250.00

Call 848-445-8790 for payments by a credit card. To pay by a check, please write it out to Rutgers University- NJSBDC - Middlesex Co and bring it with you on the orientation meeting.

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Phone: 848-445-8796
Email: Send


94 Rockafeller Road, 2nd Fl., Room 223
Piscataway, NJ 08854
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